Alexa Pelech CMO
Alexa Pelech CMO
Chief Marketing Officer
Alexa Pelech is the Chief Marketing Officer at Northbound Treatment Services, where she combines her passion for helping others with a strong track record in addiction treatment marketing and outreach. Since joining Northbound in 2019, Alexa has held several key roles—including Referral Relations Manager and Director of Business Development—before stepping into her current leadership position in March 2023.
Alexa began her career in behavioral healthcare as an Outreach Coordinator with American Addiction Centers, where she quickly developed a reputation for her compassionate approach and results-driven mindset. Today, she leads Northbound’s marketing strategy with the same energy and heart, driving growth while staying true to the mission of recovery. Alexa holds a Bachelor of Arts in Fine and Studio Arts from San Francisco State University and later studied Substance Abuse and Addiction Counseling at Los Angeles Pierce College. Her creative background and commitment to service continue to shape her authentic, human-centered leadership style.
Alexa began her career in behavioral healthcare as an Outreach Coordinator with American Addiction Centers, where she quickly developed a reputation for her compassionate approach and results-driven mindset. Today, she leads Northbound’s marketing strategy with the same energy and heart, driving growth while staying true to the mission of recovery. Alexa holds a Bachelor of Arts in Fine and Studio Arts from San Francisco State University and later studied Substance Abuse and Addiction Counseling at Los Angeles Pierce College. Her creative background and commitment to service continue to shape her authentic, human-centered leadership style.
